iPhone Sales Rise on Job's Pricing Gimmick
After selling 500,000 units on its first weekend and then surpassing the 1 million mark after a sharp and controversial price cut a few weeks later the iPhone is projected to sell over 2 million units by the end of the year. The price, now $399, is thought to be low enough to appeal to holiday shoppers, putting it in the reach of more consumers. Bitten by the initial price drop, original buyers are scrambling to put together the paperwork to get themselves a $100 credit at the Apple store. The bitter taste, though, perhaps won't be washed out by the time Apple has their next hyped product, whatever that is.
